Kelly Brook leads Vita Liberata Liberation Day Campaign

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Thanks to the hard work of our suffragette sisters in arms, women today are able to chose their own path and be whoever we they want to be.

However, empowerment has its challenges. For many women, emancipation opened a number of doors without closing existing ones. In most households, women continue to be the main homemaker while also working full time, giving many ladies a daily to-do list the length of the M1.

Thankfully, help is on hand from luxury tanning brand Vita Liberata…

 

100 years after Emily Davison’s suicide as part of the suffragette movement, and five decades after ‘Women’s Lib’, Vita Liberata want to know just how liberated todays woman has really become…

Their unique Liberation Day campaign invites women to explain what their day-to-day responsibilities are, and what they would do if they had none! What’s more, one lucky entrant will be given the opportunity to experience their perfect 24 hours with all their daily tasks taken care of while they are left free to indulge in whatever their heart desires!

While this campaign is both fun and aspirational, it has a serious side too as Vita Liberata founder and CEO, Alyson Hogg explains, “The aim is to give someone their Day of Liberation but more importantly to find out if women really are as free as they think they are, to think big for themselves’”

Leading the campaign is Kelly Brook, “I am so excited to be part of the Liberation Day Campaign; it is a great initiative that allows women to really think about what liberates them outside of their day-to-day lives”

Enter the competition now to be in with a chance of winning your perfect day…

Selfridges London: All Paths point to the third floor and it’s Destination Denim

If your Selfridges bound this Summer, there’s only one thing to be wearing: Denim. And you can forget about under playing the look with you favorite stonewash number or some classic black skinnies…this time, denim wants you to go BIG or go home!

Channeling this look can be a tall order, as in the past double denim has been a bit of a fashion black hole. At risk of ending up looking like a Britney and Justin red carpet disaster or worse, an homage to 90’s pop band B*witched, denim overload has traditionally been a look to avoid…

That’s why the Selfridges Denim Studio is leaving nothing to chance! With the world’s largest collection of Denim, you’ll be certain to find something you’ll love. And just in case (like me) you’re a fashion faux pas waiting to happen, the double denim clad sales assistants are there to help you all the way. They even have a free personal shopping service for those in need of a little more help.

Jean-spiration has now filled the store; with the famous window displays giving some super creative takes on how to wear this mega hot look. The variety on display serves to highlight the superb versatility of this wonderful material, and validates the importance it now plays in this landmark building…

But what if your one of the many who just can’t wear denem every day? Well Selfridges have the answer to that too. For a limited time only, you’ll get a free Denim Manicure if you buy the Nails Inc. Denim manicure kit. Now everyone can wear denim all the time…even to work!